Retail Shelf Planner is being used successfully by companies in Food, Drug, Convenience, Do-It-Yourself, Pharma, Telecom, Gardening,Ĭonsumer Electronics, Automotive, Pets, etc. Not any longer! As of now a powerful, yetĪffordable solution allows companies with smaller budgets and without full-time specialists to add this capability to their commercial toolkit. See the planogram examples page to get an idea of the possibilities.įor years creating professional planograms with specialized software was limited to large, wealthy companies with dedicated trade marketing teams. In addition it is possible to display packshots of the products, to get a realistic view of how the section would look like in real-life. The results can be displayed schematically, with the products displayed as colored blocks to communicate the commercial concept behind the plan. Directly, after a few hours, a few days, or even weeks or months later. can be applied with a few clicks of the mouse. Retail Shelf Planner allows you to quickly and efficiently recreate the fixture and the product-presentation in a virtual environment.īased on the product-dimensions and the distance between shelves or length of the peg/hook, the software will calculate in a 3-dimensional model how the space can be utilized.Ĭhanges in facings, assortment, location of shelves, etc. In that case the whole labour-intensive process starts all over again! Īnd then we didn't even mention the situation where one or more changes have to be made. Assortment-lists, implementation/facing instructions.Space allocation per segment, supplier, brand.These approaches are not only time-consuming and limiting the options in communicating the results, they also leave a lot of valuable information uncovered. Others work with "copy & paste" planograms inĮxcel, PowerPoint, or graphical programs such as Photoshop. Shelfset that is than captured by making photos.
We still see many companies who develop a shelf-layout by physically building a Using planograms they can compose and present the assortment in such a way that it satisfies their consumers' desiresĪnd needs in the most optimal way. Retailers who want to implement a consumer-centric approach to their business. Planograms, also known as plan-o-grams, have become an indispensable instrument in the commercial toolkit for professional suppliers, distributors, wholesalers and
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